When you’re prepping customer orders and protective packaging for your products, a big choice you’ll face is deciding what kind of tape you’ll want to use. In the dilemma of custom packing tape vs regular packing tape, which one’s right for you?
Let’s take a dive into the world of tape and which one’s just right for your packaging needs.
Custom packing tape vs regular packing tape
How do you want to reach your customers? Today, online business is thriving. Shopping online has become increasingly popular and there are several sellers with similar products. If you want to create a strong impression and leave a mark on your customers, the print packaging tape for brand promotion is a great option to make you stand out in the crowd.
Amazing packing tape with logo is a fantastic way to brand your customer shipments and promote your business. It’s a little more expensive than the plain stuff because of the production efforts involved, but if your budget can handle it, the benefits are immense. One very big plus is the protection it affords your brand’s reputation—because only you have the printing pattern. You won’t see it on a competitor’s box, and would-be thieves can’t steal from your shipments and conceal their tampering. Nice.
Amazing regular packing tape is utilitarian, sure, but it’s all you’ll need to secure and protect your shipments. Its costs are far more reasonable, and you can restock your supply without the need for a lead time. Your packaging won’t be branded while it’s being delivered, but as long as your business and your products speak for themselves, maybe your packaging doesn’t necessarily have to stand out.
So, now that know the properties of custom packing tape vs regular packing tape, how do you decide between the 2 of them? Let’s talk about 3 potential situations you’ll find yourself in.
No budget for custom packaging?
Stick with Amazing regular packing tape. Sometimes all you need from your tape is to do its job and do it right, and the carton sealing tape variety will get it done. There’s a reason it’s manufactured in high volumes, after all. It’s tried, tested, and true, guaranteed to support your shipments and customer orders (provided you choose the right type and apply it properly, of course).
Enough budget for one custom packaging item?
Start with amazing custom packing tape. It’s the perfect way to dress up standard packaging like kraft corrugated boxes. All it takes is a logo, some artwork, or even just some branding colors, and you’ll turn your packing tape into a stylishly branded tape that’ll make customers see your business in a whole new light. A packaging material that secures your shipments, protects your products, and promotes your brand? That’s a custom packaging option worth investing in.
Plenty of budget for several custom packaging items?
Use your judgment. Plan your custom packaging out, and see where’s best to use your logo, brand colors and any other graphics you have. If you’re going with fully printed boxes, then maybe regular packing tape will help prevent your packaging from looking way too busy. If you’re a fan of custom color boxes, then custom paper tape might be the finishing touch that brings your entire packaging strategy together. Don’t hesitate to explore our custom shop and all the custom packaging options we have available. You never know when inspiration will strike, so play around with our free online packaging designers while you’re at it.
Like any other packaging material, the kind of tape you use is whichever one you feel serves you best. The decision between custom packing tape vs regular packing tape is an important one, and one only you are equipped to make for your business. Whether you’re feeling like regular tape or custom printed tape is the winner, The Packaging Company has the online design tools and quality materials to protect your products and bring your packaging vision to life.
Benefits of Standard printed Tape Vs. Custom Printed Packaging Tape
Do you want a customized design to symbolize your business and products or do you need a standard tape that will convey vital info about your package’s content? In order to make the right choice, here are the benefits of both the custom printed packaging tape as well as standard tape.
Standard Printed Tape
The standard printed tape identifies the package. It requires distinct handling and storage to keep the products safe while in transit. The standard tapes help the customers to identify the product when it reaches the destination. If the package has been tampered with, the packaging tape instantly allows you to detect it and save your money.
Standard printed tape can be invaluable in getting across messages such as ‘This Way Up’, ‘Caution’ and ‘Fragile’, while custom designs can offer meter-by-meter marketing for your brand.
Customized Packaging Tape
The custom printed packaging tape helps with brand promotion, distinguishes your brand, and increases its visibility. The entire focus is on your brand from the moment a product is packaged in a box or crate until it reaches your customers. The custom tapes not only carry the handling info, but the custom branding on the package also helps effectively to prevent tampering. Any broken printed tape can be easily recognized. You may use any box size and use the branded packaging tapes to seal the box
Amazing custom-designed self-adhesive tape is printed in-house and is available in standard width sizes of 19mm, 25mm, 38mm, 48mm,50mm,60mm, and 75mm. We can also provide alternative widths on request. This makes us the prime choice, not just in China, but throughout the world for all your printed packaging tape needs.
The first choice you must make, however, is whether you want to go down the custom-made route or want to opt for a standard tape. To help you out, we have compiled a list of the benefits of each kind of tape.
7 Reasons Why You Should Use Printed Packaging Tape
- Traceability
The custom-built printed packaging tapes can easily enhance traceability, particularly when it is the food industry. The EC number can be displayed using the printed tapes on the cartons. It helps to easily identify the batch and supplier, helping in traceability.
- Professionalism
Creating a great impression at the beginning of your association with your brand is very important. The custom printed packaging tape displays your brand and creates the best impression at the beginning while you receive a product for the first time.
- Branding
A custom printed packaging tape makes sure that your brand gets visibility. From the time, your package leaves for delivery from your site until it reaches the customers; your brand gets exposure at several places. This increases your brand value. The increasing use of online ordering and the release of the shipment make your brand stand out when you use custom-printed tapes.
- Identification
It becomes very easy to identify a product when the packaging tapes are printed. The package’s contents can be easily stored, handled, and identified when the tapes are printed. Verytack.com is a professional adhesive tape manufacturer for all your printing needs. Whether business cards or customized badge printing or custom printed packaging tape, we have the expertise in all.
Branded printed tape can help trace packages that are lost in transit by making them instantly identifiable.
- Inexpensive Mode of Promotion
In contrast to the customized print boxes, the branded printed tapes are a more cost-effective way to expose your brand to the people. When you use the custom tapes, it helps you to convey the right brand message and reach the in customers on a larger scale.
- Security
The handling of goods is completely uncertain once it leaves your site. The custom printed packaging tape cannot be accessed by any external factors. It makes it an effective option because if it gets tampered with, it can be easily identified.
- Reduces Packaging Costs
When the custom printed packaging tape is used for branding, you don’t have to hold printed packaging or boxes in large stocks. You can use plain boxes that are less expensive and purchase in fewer quantities to save both in storage and money. These customized packaging tapes are especially professional and effective looking for this application.
Custom printed packaging tape from verytack.com can reduce carton costs by removing the need to store large inventories of different printed boxes. Instead, you can buy plain cardboard boxes in different sizes and use your printed tape to identify them as belonging to your brand.
Custom Printed Packaging Tape is a Great Form of Advertising
The more your logo gets exposed through the custom printed packaging tape, the better it is to promote your brand. As the package is handled by several people, it is also get exposed to many potential customers while being delivered. Amazing customized packaging tape and personalized stickers are a great way to print your brand in the most cost-effective way while still gaining prominent exposure.
Customized printed tape can give a good impression to your customers, highlighting the professionalism of your business and giving them confidence that your attention to detail makes your company a good choice of supplier. Consumers should be impressed that you have made every effort to identify the product and protect the merchandise, and this should create a good impression and help to build confidence in both your business and your products.
Do you want your brand to be a popular option amongst several sellers in your niche available in today’s e-commerce world? Opt for the custom printed packaging tapes. These are a valued tool for creating brand awareness as well as building the trust and confidence of the people. Do you want to promote your brand easily without any headaches? Select verytack.com for all your packaging tape needs
Where to get branded packing tape?
Are you ready to grow your business with custom printed tapes? If you want to improve your brand exposure and your package deliverability, while saving time and money, try custom packing tape for your packaging.
Contact linda@verytack.com and send any image and we’ll format it for you, or easily design your own tape.